Coolplanet

I found [Coolplanet](http://www.coolplanet.com/) through a [Google Solve For X talk by Mike Cheiky](http://www.youtube.com/watch?v=zkYVlZ9v_0o). It's one of those "too good to be true" stories. They claim to be able to produce a gasoline equivalent (not the ethanol that rots your tubing) and compete with $50/barrel oil,  _without subsidies_. Not that they won't take them.

That's just one of their big ideas. A second is that the process produces, as a biproduct, biochar, a charcoal variant that can be used to enrich soil. A third is that their idea is scalable. They can build "micro-refineries" a hundredth the size of a standard commercial refinery.

<img src="http://www.coolplanet.com/sites/default/files/elfinder/main/scalable-business-model.jpg">

Their investors include BP, GE Financial Services, and Google Ventures, among others.

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